Immersive TV

Broadcaster Sky jumps into virtual reality, launches new content studio and readies VR app

European pay-TV broadcaster Sky — a long-time investor in virtual reality startup Jaunt — has positioned itself as a more direct content player in the VR world. Today the company — which has 21 million subscribers and is majority owned by 21st Century Fox — launched Sky VR Studio, a production unit dedicated to creating immersive video content specifically for VR devices and platforms, starting first with sports content and then tackling entertainment and news, too. Initially, Sky will upload material to third-party platforms like Facebook 360, Oculus and (soon, the company tells me) YouTube 360, which will make it viewable using headsets like Samsung’s Gear VR and the Oculus Rift. ….[READ]


One thought on “Immersive TV

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