The four steps to VR sales

Analysts are overlooking how much AR and VR are about to change our lives

Over the last few months, Goldman Sachs, Digi-Capital, and ABI Research. have all released projections for the augmented reality and virtual reality market. The projections range from the Goldman Sachs low end of $80 billion to the Digi-Capital high end of $120 billion. I tend to agree with Digi-Capital — the high-end projection. As objective as I can be in this matter (as CEO of an augmented reality company), I think most analysts aren’t seeing the forest for the trees with respect to all the different areas that augmented reality and virtual reality will impact. ….[READ]

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