Blending real and virtual worlds

Mixed reality arcades are the next big market opportunity — but not for VCs

VR’s quest to become the next dominant computing platform has hit a few bumps in the road lately. There’s no way around the fact that VR headset sales have been sluggish. I recently talked about how I saw VR’s “trough of disillusionment” coming in 2017. Increasing adoption will require compelling VR experiences, which is why the major players are heavily investing in content. Facebook paid up to $3 billion for Oculus and will have spent $500 million on content for the platform, likely before the year’s end. Additionally, HTC allocated $100 million to spend on VR content with its Vive X fund. ….[READ]

Advertisements